VIDEOS
Crypto Marketing: The psychology behind marketing crypto projects
How to build community in crypto
Articles
Crypto Twitter Growth: From 761 to 50,000 Followers In 30 Days
Read time: 4 minutes As you already know, Twitter is the primary social media platform for the web3 industry. Having a strong presence on Twitter
How To Really Build Community In Crypto
Read time: 5 min https://www.youtube.com/watch?v=T-MaVQWwHxc How to actually build community (hint: everyone’s doing it wrong) Community. I have a love-hate relationship with the word at
The Web3 Founder’s Dilemma
Read time: 2 minutes https://www.youtube.com/watch?v=MSZnctUtgwc I’ve consulted with a lot of web3 founders. Through these conversations I noticed a pattern, they all had faced the
Interviews
Interview: Crypto Marketing Masterclass
Read time: 60 minutes https://www.youtube.com/watch?v=8_uLPcisbbo Robert was invited to Charles Travers (SEO Agency owner) podcast to discuss web3 and marketing.
How To Get Free Press In Crypto
Read time: 60 minutes I invited Andrey Shevchenko to join me on the first episode of the Kingmaking Interviews to unpack the challenge of how
Case studies
Case Study: $SOS Token Airdrop
Read time: 5 minutes Timeline On December 24th, 2021 $SOS airdrop went out to OpenSea users. How many tokens they were entitled to was calculated
Case Study: Lens Protocol Marketing
Read time: 5 minutes This is a breakdown of Lens Protocol successful marketing. At the time of writing they have over 112,000 Twitter followers and
Lists
100+ Crypto Launchpads [2023]
Crypto launchpads allow you to launch your web3 project in an incredibly effective way, by tapping into existing audiences. For your convenience we’ve compiled a
