Read time: 4 minutes As you already know, Twitter is the primary social media platform for the web3 industry. Having a strong presence on Twitter with engaged, real and targeted followers is clearly a massive asset to your project or personal brand, as it allows you to get attention on demand, and increases your positioning …
Crypto Twitter Growth: From 761 to 50,000 Followers In 30 Days Read More »
Read time: 5 min https://www.youtube.com/watch?v=T-MaVQWwHxc How to actually build community (hint: everyone’s doing it wrong) Community. I have a love-hate relationship with the word at this point. It’s constantly thrown around by VCs, exchanges, founders, and retail investors, and touted as the one variable that can make or break your project. There’s some truth to …
Read time: 2 minutes https://www.youtube.com/watch?v=MSZnctUtgwc I’ve consulted with a lot of web3 founders. Through these conversations I noticed a pattern, they all had faced the same dilemma with respect to marketing. In a nutshell, the dilemma was: do we focus on getting users for our product, or grow our community & token first? Lots of …
Read time: 1 minute I wanted to add some observations from working in the industry as a non-dev. At the time of writing this, my guess is that 80-90% of everyone working in web3 is an engineer. If you’re an engineer reading this the following will help you hire, and work with marketers, and if …
